Wednesday, June 30, 2010

Brilliant branded entertainment for the World Cup Classical Musician

This little bit of branded entertainment from Berliner Konzerthaus is just so awesome for so many reasons.  Apparently some of the German fans are a little less than "fond" of the ubiquitious Vuvuzela.  So they make their case for the "instrument" by poking fun at themselves in a very charming way.  This is a "win" for so many reasons.  First and foremost it allows a classical concert group to be seen 1) by lots of young people 2) as a group that is fun and relevant 3) as entertaining, not stuffy.  Originally appearing on Zeit Online, I've provided the subtitled version from YouTube here for your enjoyment.  And if you don't like it, I say "pfffft!".

1 comment:

The Fat Chick said...

By the way, if you'd like to hear more about vuvuzelas, check out this blog post at "Stuff that Weighs More than me".

And Don't miss this great bit of fun when the vuvuzela breaks up the fellowship of the rings: